Author: R Cho
The beginning of 360˚ interactive product photography: Part 3
We hired a marketing director to seek out companies that might be interested in our services. We showed our sample work to potential customers and they were excited to see what we had to offer and to collaborate with us to further enhance their website. Most of the companies reps we met were excited with […]
The beginning of 360˚ interactive product photography: Part 2
When we began the startup company, we realized that the turntable was a fantastic tool for the online market. But, there was one thing that bothered us. The turntable had a limitation; we could not photograph a live model on a turntable. Maybe I should rephrase that, we can photograph live models on a turntable, […]
The beginning of 360˚ interactive product photography
A personal story of taking 360˚ degree interactive product photographs. The turntable photography has been around for many years especially in Europe. In 2003, I discovered 360˚ interactive photography for the first time via Apple’s website. I believe the 360˚ image was of third generation iPod with a white touch sensitive wheel. I was mesmerized […]